Mike Reynolds, former 2degrees CEO and StarHub President, joins the LoopUp Board.

LONDON, 8 MAY 2012: LoopUp, the provider of simple, pain-free conference calls and online meetings, today announced that Mike Reynolds, former CEO of 2degrees Mobile and President of StarHub, has joined the company’s board of directors as non-executive chairman.

“It’s great to welcome Mike onto our board,” said Steve Flavell, co-CEO of LoopUp. “Mike brings a wealth of operating experience to LoopUp, together with a long and impressive track record in the mobile network operator world. LoopUp provides a value-added business communications product, which helps mobile operators increase ARPU, a challenge that Mike has lived and breathed.”

Reynolds formerly served as CEO of 2degrees Mobile, where he oversaw their launch as New Zealand’s third operator in 2009. Previously, he spent seven years at the Singapore-listed network operator StarHub, where as President he was responsible for the day-to-day operations of 2,800 employees and US$1.4 billion of revenue. Reynolds established his mobile industry credentials during 24 years at BellSouth, which included appointments as President of BellSouth China and CEO of BellSouth International Wireless Services.

“I’m looking forward to contributing to LoopUp’s future direction and international growth,” said Reynolds. “LoopUp has a stand-out product in the $6 billion conferencing services market. It provides the missing link for busy, demanding business professionals between traditional and frustrating dial-in conference calls and complex collaboration tools. The company not only has a compelling offering for the direct enterprise market, but also a very attractive ARPU-enabler for mobile operators, demonstrated by its recent partnerships with SmarTone and CSL.”

Reynolds chairs the board, which comprises Nicolas Goulet of Adara Venture Partners, investor Andrew Scott, and co-CEOs Steve Flavell and Michael Hughes.

About LoopUp

LoopUp provides simple, pain-free business conference calls and online meetings. We help thousands of businesses host better remote meetings, without classic annoyances such as not knowing who’s joined, background noise, and difficulties sharing content. LoopUp alerts you when your first guest arrives, calls out to you when you wish to join, shows you who’s on and who’s speaking, and lets you share your screen with a click. LoopUp sells direct to the enterprise market and via distribution partners including BT, SmarTone, CSL, Cable & Wireless Communications and 3 Hong Kong. For more information, visit loopup.com or email pr@loopup.com.