{"id":118329,"date":"2025-04-07T09:00:08","date_gmt":"2025-04-07T08:00:08","guid":{"rendered":"https:\/\/loopup.com\/?p=118329"},"modified":"2025-04-25T12:00:18","modified_gmt":"2025-04-25T11:00:18","slug":"how-the-desire-for-truly-unified-communications-is-transforming-the-telecoms-industry","status":"publish","type":"post","link":"https:\/\/loopup.com\/us\/resource-center\/blog\/how-the-desire-for-truly-unified-communications-is-transforming-the-telecoms-industry\/","title":{"rendered":"How the desire for truly unified communications is transforming the telecoms industry"},"content":{"rendered":"\n

For years, businesses have tried to stitch together communication tools into something that resembles a unified experience. But voice \u2014 the most fundamental element of business communication \u2014 has often been left out of the picture, trapped in legacy systems or handled through separate vendors.<\/p>\n\n\n\n

That\u2019s now changing, and fast.<\/p>\n\n\n\n

In a recent Intelligent CIO article, LoopUp Co-CEO Steve Flavell shares his view on what\u2019s driving the shift: enterprises are done with fragmented setups. They want their communication tools to truly work together \u2014 not just feel connected on the surface. And voice, historically the most complex piece to modernize, is now catching up thanks to advancements in cloud telephony and integration with platforms like Microsoft Teams.<\/p>\n\n\n\n

Steve talks about a future where telecoms no longer operate as a separate discipline, but as an embedded part of digital workplace strategy. The need to coordinate multiple providers across regions is giving way to a new model: one platform, globally available, with voice included natively. It\u2019s a shift that\u2019s not just about technology \u2014 it\u2019s about how companies think about communications as a whole.<\/p>\n\n\n\n

You can read the whole article on Intelligent CIO’s website<\/a> by following the link below.<\/p>\n\n\n\nView whole article<\/a>

\n\n\n\n

At LoopUp, we\u2019ve built our solution around that very goal. We help enterprises consolidate voice into their broader communications strategy \u2014 seamlessly integrated into Microsoft Teams, delivered with full PSTN replacement in more countries than any other provider, and supported by enterprise-grade reliability.<\/p>\n\n\n\n

This could be the final major shift in the evolution of business telecoms \u2014 and the beginning of truly unified communications.<\/p>\n","protected":false},"excerpt":{"rendered":"

For years, businesses have tried to stitch together communication tools into something that resembles a unified experience. But voice \u2014 the most fundamental element of business communication \u2014 has often…<\/p>\n","protected":false},"author":16,"featured_media":118335,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[424],"tags":[3774,601,3776,1207],"class_list":["post-118329","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-cloud-telephony","tag-conference-calls-2","tag-microsoft-teams","tag-unified-communication"],"acf":[],"yoast_head":"\nHow the desire for truly unified communications is transforming the telecoms industry | LoopUp<\/title>\n<meta name=\"description\" content=\"For years, businesses have tried to stitch together communication tools into something that resembles a unified experience. 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