{"id":35946,"date":"2017-10-04T09:43:53","date_gmt":"2017-10-04T08:43:53","guid":{"rendered":"https:\/\/loopup.com\/resource-center\/\/loopup-remote-meetings-post-ipo-momentum-451-research\/"},"modified":"2021-08-06T16:45:56","modified_gmt":"2021-08-06T15:45:56","slug":"loopup-remote-meetings-post-ipo-momentum-451-research","status":"publish","type":"post","link":"https:\/\/loopup.com\/us\/resource-center\/blog\/loopup-remote-meetings-post-ipo-momentum-451-research\/","title":{"rendered":"LoopUp stands out above other remote meeting and UCaaS providers \u2013 451 Research"},"content":{"rendered":"

It\u2019s been just more than a year since LoopUp went public on the London Stock Exchange, the first tech company to do so post Brexit. There\u2019s been a lot of activity and growth at LoopUp in the last year and it\u2019s not going unnoticed.<\/p>\n

Recently, technology analyst firm, 451 Research took a look at LoopUp\u2019s momentum post-IPO<\/a>, product offering, sales approach and competitive positioning. What did they have to say?<\/p>\n

Well, it\u2019s pretty simple, \u201cLoopUp stands out above other remote meeting and UCaaS providers.\u201d<\/p>\n

Why?<\/p>\n

The 451 take on LoopUp<\/h3>\n

According to 451 Research, although playing in a highly competitive space, LoopUp\u2019s unconventional strategy \u201chas resulted in a differentiated product and solid footing.\u201d<\/p>\n

Being a \u201cremote audio and web conferencing SaaS provider that\u2019s going head-to-head against some much larger competitors,\u201d LoopUp \u201cdoes stand out among the crowd in that regard.\u201d<\/p>\n

Part of this might have to do with the continuing \u201cabove-average\u201d growth we\u2019ve experienced over the last three years, or a churn rate that is much lower than the competition, and this has remained a constant, post-IPO.<\/p>\n

Despite market uncertainty, it appears to have kept its momentum one year after IPO. Here we look at how its unconventional product and go-to-market strategies have contributed to its success.<\/p>\n

A look at LoopUp\u2019s market approach<\/h3>\n

The 451 Research group took a look at the LoopUp business strategy, calling it one that \u201cdefies in many ways the \u2018conventional wisdom\u2019 in the industry.\u201d<\/p>\n

Among the insights that led to this conclusion were:<\/p>\n