In a recent episode of the Startup Builders and Backers Podcast, LoopUp Co-CEO Steve Flavell joined host Neil C. Hughes to share the story of how he and fellow Co-CEO Michael Hughes founded LoopUp. What began as an idea between two friends has grown into one of the most global telecommunications providers in the world.
The conversation explores the early vision to make remote collaboration simpler, more reliable, and more intuitive. Steve recalls the challenges of building a product that solved real customer problems while creating a company that could endure. There were moments of uncertainty and change, but the partnership between Steve and Michael remained a constant source of strength.
Steve shares how persistence, transparency, and honest communication have shaped LoopUp’s culture and success. Built on trust, respect, and complementary strengths, his partnership with Michael has guided the company from its early days to becoming a leader in global cloud telephony, connecting enterprises in more than one hundred countries.
While the discussion touches on LoopUp’s Microsoft Teams cloud telephony solution, it is ultimately a story of leadership, perseverance, and purpose. Steve’s insights show that success comes from more than innovation. It comes from people who believe deeply in what they are building and in each other.
To hear the full conversation, listen to the complete episode here: The LoopUp Startup Story to Becoming the World’s Most Global Telco | The Tech Talks Network | Enterprise Tech Podcasts
About LoopUp
LoopUp helps multinational enterprises consolidate how they buy and manage their global Microsoft Teams telephony, offering phone numbers and full cloud-based, PSTN-replacement service in over 100 countries.
We liberate multinationals from the frustrations, complexities, and inefficiencies of working with multiple regional carriers, each with their own contracts, pricing, support teams, and management portals. LoopUp offers a single and consistent global solution, combining design, deployment, service delivery, and support – provided globally and all integrated with Microsoft Teams. LoopUp is headquartered in London with operations around the world.
