
When multinational companies move their telephony to the cloud, most of the attention goes to the technology. Connectivity, SBCs, and integration with Microsoft Teams usually dominate the plan. Yet what truly defines success is the groundwork laid long before any cutover.
In a recent feature by Intelligent CIO Europe, LoopUp’s Zach Bennett shared his perspective on why so many global projects encounter unexpected delays. His message is simple but often overlooked. Number porting is not a technical hurdle. It is an operational one. The projects that run smoothly are the ones that begin with precise preparation.
Number porting frequently becomes the silent driver of project timelines. The systems may be ready, but the deployment cannot move forward until the numbers do. Each country has its own rules and processes, some straightforward and others far more demanding. In one market, a short form may be enough. In another, you might need proof of address, corporate registration, or even a photograph of the office.
The challenge in global number porting rarely comes from technology but from data. Inactive numbers, closed offices, and mismatched carrier records often cause delays, which is why early audits and careful validation are essential. The most experienced providers build plans around confirmed porting windows and understand local requirements. At LoopUp, our numbers management team works directly with carriers and regulators to streamline submissions and keep projects on schedule. Though often unseen, this process defines how a migration is perceived. When numbers move seamlessly and calls connect without interruption, the technology simply works as intended.
As Zach explains, success in global number porting is built on foresight, coordination, and attention to detail. The planning defines the outcome, and the right experience turns that planning into certainty. Read the full article here: https://www.intelligentcio.com/eu/2025/10/16/why-planning-not-technology-determines-the-outcome-of-global-number-porting/
About LoopUp
LoopUp helps multinational enterprises consolidate how they buy and manage their global Microsoft Teams telephony, offering phone numbers and full cloud-based, PSTN-replacement service in over 100 countries.
We liberate multinationals from the frustrations, complexities, and inefficiencies of working with multiple regional carriers, each with their own contracts, pricing, support teams, and management portals. LoopUp offers a single and consistent global solution, combining design, deployment, service delivery, and support – provided globally and all integrated with Microsoft Teams. LoopUp is headquartered in London with operations around the world.